Our commitment: Leverage our marketing efforts to promote healthy cooking, eating and lifestyles
By 2017 – Engage in Boys & Girls Clubs of America programs to promote healthy diets and physical activity, reaching 50,000 kids in hundreds of clubs.
Globally and in the United States, we remain committed to Creating Shared Value through nutrition, health, and wellness awareness among school-age kids. In the U.S., Healthy Steps for Healthy Lives®, our ongoing partnership with the National Education Association, continues to show promising results, with our Teacher’s Guides reaching more than 12,700 kids (K–3 and 3–6) in classrooms across the country in 2016. We also shipped a total of more than 3,900 Family Guides in English and Spanish. Part of the Nestlé Healthy Kids Global Program, Healthy Steps for Healthy Lives provides educators with free innovative tools to educate K–6 students about good nutrition and physical activity. Since the program began in 2010, Nestlé has expanded the program to reach more than 200,000 kids total with Healthy Steps for Healthy Lives.
In 2016, our National Fitness Competition partnership with the Boys & Girls Clubs of America reached 54,500 kids at 742 clubs across the country. Designed to inspire kids to achieve tangible, short-term fitness goals, local clubs host fitness competitions for their members featuring activities organized by age group and gender, along with three levels of competition to encourage a healthy competitive spirit. Partnerships like these are part of our long history of working with advocacy groups, community organizations, and local agencies in the United States to support physical activity and healthy lifestyles among school-age children.
Healthy Steps for Healthy Lives