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Gerber Announces 2016 Photo Search

Submit your little one’s photo and your baby could be the 2017 Gerber Spokesbaby
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Florham Park, NJ

Gerber Products Company, early childhood nutrition leader, today announced the launch of its seventh annual Photo Search, providing parents across the nation the opportunity to win big! From September 7 to October 28, parents or legal guardians of children up to 48 months of age are encouraged to submit a favorite, recent photo of their little one on to potentially win the ultimate grand prize: $50,000 in cash, $1,500 from Gerber® Childrenswear and the opportunity for their child to star in a future advertisement for Gerber as the 2017 Spokesbaby. The Grand Prize winner will be selected by a panel of judges.

Gerber is also awarding $3,500 in cash and $750 in Gerber Childrenswear to six additional winners in Gerber’s Milestone categories – Birth+, Supported Sitter, Sitter, Crawler, Toddler and Preschooler. For these categories, the eligible entries with the highest number of votes will win.

“The Gerber Photo Search continues to be an extension of our mission to nourish happy and healthy babies, and an opportunity to celebrate that all babies are Gerber babies,” said Robyn Fitter, Sr. Marketing Manager Promotions at Gerber. “We are excited for our Gerber moms and dads to share photos of their special moments with their littles ones as we celebrate and select our 2017 Gerber Spokesbaby!”

To enter the photo search or for additional information on the entry process and official rules, visit

About Gerber

Gerber partners with parents to provide the best resources possible during their child’s early years, and has a 24/7 Parents Resource Center available to provide helpful services to mom and dad at any time of the day. For more information on resources available and to stay up to date on all of the latest promotions, and products visit or follow Gerber on Facebook.