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Nestlé USA B2B Privacy Policy

Last Updated: 01/11/2024

Nestlé USA B2B Privacy Policy

Last Updated: January 11, 2024

Table of Contents:

Scope
Information We Collect
How We Collect Information
Use of Information
Targeted Advertising and Analytics
Disclosure of Information
Third Party Sites and Content
We Combine Information
Your Privacy Choices
These Sites and Apps are Not Intended For Children
Security Measures and Location of Information
California Residents
Contact Us and Updates to This Privacy Policy


Scope

This Privacy Policy describes the personal information that is collected, used, disclosed, and otherwise processed by Nestlé USA and its affiliates and subsidiaries (referred to as “Nestlé”, “we,” “us,” or “our” as applicable) about visitors to websites that link to this Policy (collectively, the “Site”) and individuals who otherwise interact with us in a business professional capacity. 

Please read this Privacy Policy before using the Site or submitting any personal information to us. You are encouraged to review this Privacy Policy whenever you visit the Site to stay informed about our information practices and the choices available to you.

In some cases, we also provide consumer-facing websites and services. Please visit those websites and services, as applicable, to learn more about our privacy practices in relation to consumers.

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Information We Collect

We collect various types of data about you, as described below.

Contact and account information. We may collect your name, company name, postal address, phone number, email address, region, area of focus, line of business classification, and any other information you choose to provide. We may also collect information you provide to create an account or profile, such as your username and password.

Interests. We may collect information about your (or your company’s) interest in our products and services. This may include data that indicates your professional interests and credentials, favorite products, or transactional information about the products or services that you purchase in your capacity as a business professional. We use this information to offer products and services of interest to you (or your company).

Feedback and Contact Forms. This includes information that you voluntarily share with us about your experience using our products and services, including our Site. Examples may include unsolicited comments and suggestions, testimonials, or other questions or feedback related to our products and services. We typically collect this information in the form of surveys, panels, contact forms, and email correspondence. If you submit questions to us through one of our contact forms, we may also post the answers to your questions in anonymous form on the Site.

User-generated Content. We may collect content that you create and then share with us on third-party social networks or the Site. For example, some tools may allow you to enter and display certain information on the Site itself, such as community features you choose to engage with on the Site. The content you choose to upload using those features may be visible to us and others. Examples may include photos, videos, personal stories, product reviews, or other similar media or content. Where permitted, we may collect and publish user-generated content in connection with a variety of activities, including contests and other promotions, Site community and engagement features, and third party social networking.

Location information. We may collect or infer information about your location based on your mailing address, zip code, or IP address. 

Site usage and device information. We may collect information about your use of the Site, including technical information about your device, browser or mobile carrier; usage information such as when you access the Site, for how long, and the websites you accessed before or after your use of the Site; and device identifiers and IP address. We may also capture information concerning your interaction with the Site. 

Information We Derive. We may derive information or draw inferences about you based on the information we collect. For example, we may make inferences about your approximate location based on your IP address.

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How We Collect Information

There are several ways we may obtain information about you. We collect information from you (a) that you choose to share with us when using our Site and when you otherwise interact with us, such as through our customer service channels, (b) that we collect automatically when you use our Site, and (c) that we receive from third parties.

We collect information from you directly. We collect information when you use our Site or otherwise interact with us. This may include when you fill out a form, communicate with us via third-party platforms, request customer support, provide us with feedback, sign up for communications, and register for an account with us. 

We collect information automatically. We and our third party service providers may collect data about you using automated technology like cookies and pixels via our Site. If we use these technologies, we do so to improve our Site and your experience, see which areas and features of our Site are popular, and count visits. They also help us understand information like access times, pages viewed, links clicked, and the page you visited before navigating to our Site. For more information about our use of cookies and other tracking technologies, see the “Targeted Advertising and Analytics” and “Your Privacy Choices” sections below. 

We get information about you from other sources. We may collect information about you from our business partners or affiliates. We may also acquire information you and your company from other sources, such as social media sites to help us maintain the accuracy of the information we collect, personalize your experience with the Site, target our communications so that we can inform you of products and services or other offers that may be of interest to you, measure ad quality and responses, and for internal business analysis or other business purposes.

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Use of Information

We may use the information that we collect from and about you for a variety of business purposes, as follows:

  • Provide, maintain and improve our Site, including to personalize your online experience;
  • Manage your account with us, provide technical support (including to debug and troubleshoot), and send you technical notices, updates, security alerts, and support and administrative messages;
  • Respond to your comments and questions and provide customer service;
  • Communicate with you about products and services we offer, and other news and information we think will be of interest to you (or your company). If you wish to opt out of marketing communications, please see the “Your Privacy Choices” section below;
  • Monitor and analyze trends, usage, and customer activities;
  • Target advertisements to you on third-party platforms and websites (for more information, please see the “Targeted Advertising and Analytics”  section below);
  • Detect, investigate, and prevent security incidents and other malicious, deceptive, fraudulent, or illegal activity and protect the rights and property of us and others; and
  • Comply with our legal and financial obligations.

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Targeted Advertising and Analytics

We may engage others to provide analytics, serve advertisements, and perform related services across the web and in mobile apps. These entities may use cookies, web beacons, SDKs, device identifiers, and other technologies to collect information about your use of our Site and other websites and mobile apps, including your IP address, web browser, mobile network information, pages viewed, time spent on pages or in mobile apps, links clicked, and conversion information. We may use this information to deliver advertising targeted to your interests on other companies’ sites or mobile apps and to analyze and track data, determine the popularity of certain content, and better understand your activity. 

To the extent we use or disclose your personal information for these purposes via cookies and similar technologies, you may opt out by clicking the “Your Privacy Choices” link found in the footer of our Site and following the instructions in the pop-up window. You can also learn more about interest-based ads, or opt out of having your web browsing information used for behavioral advertising purposes by companies that participate in the Digital Advertising Alliance, by visiting www.aboutads.info/choices. Please note that you will need to renew your opt-out choice if you visit our Site from a new device or browser, or if you clear your cookies.

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Disclosure of Information

We may disclose information we collect from and about you as follows:

We disclose information with service providers and other third parties we work with. We may disclose information with external companies who perform business, technical, professional, or marketing related services for us. This also includes companies that help us with fraud detection and Site operations. We may disclose information with data analytics vendors or market research companies. In some circumstances these entities may use your information for their own purposes. This might include internal analytics. 

We disclose information with any successor to all or part of our business. In the event that Nestlé or its assets are acquired by or merged with another company, we may disclose all categories of information as part of that transaction. This acquisition or merger may include part of our business or one of our brands. This may occur in the event of bankruptcy. 

We disclose information if we think we have to in order to comply with the law or to protect ourselves. For example, we may disclose all categories information to respond to a court order or subpoena. We will disclose information if a government agency or regulatory body requests it. This includes U.S. and non-U.S. law enforcement or regulatory authorities. 

If you are a medical professional visiting Gerber Products Company’s Gerber Medical Hub, we may be required to disclose information you provide to us to the Food and Drug Administration or to public health authorities. We may do so if, for example, you report adverse reactions to our products. Please do not provide us with sensitive personal information or individually identifiable personal information about your patients.

We disclose aggregate or anonymous information. We may disclose aggregate, anonymous, or de-identified information that cannot reasonably be used to identify you. We will not attempt to re-identify such information, except as permitted by law.

We disclose information as permitted by law and for other reasons we describe to you in this Privacy Policy or at the time the information is collected.

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Third Party Sites and Content

The Site may have links to third-party websites, which may have privacy policies that differ from our own. We are not responsible for the practices of these sites, nor does our Privacy Policy apply to other sites. We have no control over the information that is collected, stored, or used by third party sites, so please read each site’s privacy policy carefully. 

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We Combine Information

We may combine the information we receive from and about you, including information you provide to us and information we automatically collect through our Site, as well as information collected offline, across other computers or devices that you may use, and from third party sources.

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Your Privacy Choices

Account Information. Where available, if you have an account with us, you can access, correct, or delete certain information stored within your online account at any time by logging into your online account.

Cookies and Similar Tracking Technologies. Most web browsers are set to accept cookies by default. If you prefer, you can usually adjust your browser settings to remove or reject browser cookies. You may also be able to adjust certain cookie settings by clicking the “Your Privacy Choices” link found in the footer of our Site and following the instructions in the pop-up window. Please note that removing or rejecting cookies could affect the availability and functionality of our Sites. 

Communication preferences. You may opt out of receiving promotional emails from us at any time. To opt out of promotional emails, please follow the unsubscribe instructions in those communications. If you opt out, we may still send you non-promotional emails, such as those about your account, relationship with us, or our ongoing business relations. 

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These Sites and Apps are Not Intended For Children

This Site is meant for adult business professionals. We do not knowingly collect personal information from children. If you are a parent or legal guardian and think your child has given us information, you can write to us or email us at the addresses provided at the end of this Policy. Please mark your inquiries “Parental Information Request.” Parents, you can learn more about how to protect children’s privacy here

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Security Measures and Location of Information

We use standard security measures. While we make every effort to help ensure the integrity and security of our network and systems, the Internet is not 100% secure. We cannot promise that your use of our Site will be completely safe. We encourage you to use caution, and not to share or reuse passwords.

Transfer of Information to the U.S. and Other Countries. We are based in the United States. You understand that by interacting with us your information will be sent to the US. The laws of the US may not provide the same protections as the laws in your country.

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California Residents

This section applies to business professionals residing in California and describes our data practices today and in the preceding 12 months.

Additional Disclosures

We collect the following categories of personal information: Identifiers; commercial information; Internet or other electronic network activity information; geolocation data; audio, electronic, or visual Information; professional or employment-related information; and inferences drawn from any of the categories identified here. For more information about the specific data points we collect and the sources of such collection, please see the “Information We Collect”  section above. 

We collect personal information for the following business and commercial purposes (described in more detail in the “Use of Information” section above): providing, improving, and personalizing the Site; managing your account; communicating with you; engaging in marketing and advertising; protecting our rights and interests and those of others; and complying with our obligations. 

We have disclosed personal information for the business and commercial purposes described in the “Disclosure of Information” section above. Specifically, we have disclosed the following categories of personal information to the following categories of recipients:
 

Category of Personal Information Categories of Recipients
Identifiers (such as your IP address and contact information, including name and email address) Cloud service providers, analytics companies, fraud prevention companies, marketing companies, internet service providers, operating systems and platforms, customer service providers, and customer feedback platforms
Commercial Information (such as records of products you are interested in your capacity as a medical professional) Cloud service providers, analytics companies, marketing companies, fraud prevention companies, internet service providers, operating systems and platforms, customer service providers, and customer feedback platforms 
Internet or Other Electronic Network Activity Information (such as browsing history and information about your activities on our Site) Cloud service providers, analytics companies, marketing companies, fraud prevention companies, internet service providers, operating systems and platforms, customer service providers, and customer feedback platforms
Audio, Electronic, or Visual Information (such photos and other you provide as part of any feedback or reviews about your experience with us or our products) Cloud service providers, analytics companies, fraud prevention companies, marketing companies, internet service providers, operating systems and platforms, customer feedback platforms, and customer service providers
Professional or employment-related information (such as your company name, area of focus, and line of business classification) Cloud service providers, analytics companies, fraud prevention companies, marketing companies, internet service providers, operating systems and platforms, customer feedback platforms, and customer service providers
Inferences about you (such as information drawn about your preferences based on your behavior) Cloud service providers, analytics companies, and marketing companies

Depending on which website you visit, some of our advertising and analytics activities may constitute “sharing” or “selling” under California law. In order to advertise our products and services to you and better understand, improve, and personalize our interactions with you, we share and sell the following categories of personal information to the following categories of third parties:

Category of Personal Information Categories of Third Parties
Identifiers  Advertising and marketing networks
Commercial information Advertising and marketing networks
Internet or other electronic network activity information Advertising and marketing networks
Inferences Advertising and marketing networks

We do not knowingly sell or share personal information about consumers under the age of 16.

Data Retention 

We retain personal information for as long as necessary for the processing purposes for which we originally collected it and for other business purposes explained in this Privacy Policy. For example, we retain your email address and information about your marketing preferences to aid us in honoring those preferences.

Your Privacy Rights 

Access, correction, deletion. Subject to certain limitations, you have the right to (1) request to know more about and access the personal information we collect, use, and disclose about you, including in a portable format (2) request deletion of your personal information, and (3) request correction of inaccurate personal information. To request access, correction, or deletion of your personal information, you may submit this webform. We may verify your request by asking you to provide information related to your recent interactions with us, such as your name, business contact information, email address, or phone number. Please note that, if you have an account with us, you can also access, correct, or delete certain information stored within your online account at any time by logging into your online account.

Nondiscrimination. We will not discriminate against you for exercising your privacy rights.

Authorized Agents. If you are submitting a rights request as an authorized agent, you are required to submit proof of your authorization to make the request, such as a valid power of attorney or proof that you have signed permission from the individual who is the subject of the request. Please do not provide any sensitive personal information in connection with the request, such as a driver's license or other government-issued ID. In some cases, we may be required to contact the individual who is the subject of the request to verify his or her own identity or confirm you have permission to submit this request. If you are an authorized agent seeking to make a request, you may submit this webform.

Opting out of sales and sharing. As described in the “Targeted Advertising and Analytics” section above, we may process personal information to understand and improve your experience on our Site and to serve you advertisements on third-party properties. Some of these activities may be considered “sales” or “sharing” of your personal information under California law and, to the extent we engage in these activities, you have the right to opt out. On websites where we engage in these activities, you can opt out of sales or sharing at any time by clicking the “Your Privacy Choices” link found in the footer of our Site and following the instructions in the pop-up window or by visiting our Site with a legally-recognized opt-out preference signal enabled (such as the Global Privacy Control). Please note that, depending on which legally-recognized opt-out preference signal you use, our processing of the signal may be limited to the specific browser or device that you are using. You may need to renew your opt-out choice if you use a different browser or device to access our Site, or if you clear your cookies.

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Contact Us and Updates to This Privacy Policy

You can reach us about this Privacy Policy or our privacy practices by contacting us at [email protected]

From time to time we may change this Privacy Policy. We will notify you of any material changes as required by law. We will also post an updated copy of this Policy on our Site when we make changes. 

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